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List of Case Studies

Although SEO and PPC are billion-dollar industries, there are very few available case studies of successful applications.

To improve this situation, we present 26 case studies. We describe the situation, recommendations, and results. These are real companies. Either we or trusted partners implemented these SEO/PPC solutions. In most cases, we include results, costs, and ROI.

Type Company Issue
SEOChemotherapy siteLink building
SEOGlobal toy makerTitle tags
SEODirectory submission to DMOZWorking with DMOZ
SEOSpecialty search engineSEO and Google Sandbox
SEOTelecommunications companySite map
SEOHealth information portalTheme pages
SEOGlobal hotel franchiseSEO
SEOBeverage companySEO
SEOInternational bankChanging the URLs
PPCBusiness consultingPPC to sell services
PPCEntertainment & videoImprove a PPC campaign
PPCWineryExample of a poor campaign
PPCDentistLanding pages
PPCSetting up AdSenseGoogle AdSense
PPCBed & breakfast innRegional Targeting
PPCWeb-based enterprise softwareWebsite, landing pages, and PPC
PPCAdWords User GroupUse PPC to find members
PPCLawyerWebsite, landing pages, and PPC
PPCBookkeeperLocal targeting
PPCMedical devicesImprove a PPC campaign
PPCNew Age servicesLocal targeting for courses
PPCRealtorLocal targeting
PPCSpecialty HandbagsWebsite and PPC
PPCSpecialty music instrumentsWebsite, landing pages, and PPC
PPCSemiconductorsWebsite, landing pages, PPC, and CRM
AnalyticsBuilding materialsWeb analytics


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