Monday, October 22, 2007

Use Site Architecture to Get More Traffic

Silo, internal architecture, theme structures: it's the same idea. Restructure your website so the pages are clustered in relevant groups. If you're rebuilding, all the pages about Ford Mustangs go in one group, pages about F-150 pickup trucks in another group, and so on. This lets Google's spider identify the theme of the clusters so it can index and rank the pages better. I did this for (avg. 30,000 unique visitors per month) a few months ago: traffic has increased to 39,000 unique visitors (the last 30 days).

Links to this post:

Create a Link

<< Home